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    Greater China
     Jun 23, 2005
China, South Korea hip to each other
By Antoaneta Bezlova

BEIJING - China's young and hip generation is in the grip of a "Korean wave" - a powerful taste-making force influencing everything from music and films to fashion and beauty. But an equally strong China fever, or "China wind" as Koreans call it, is sweeping South Korea, infusing all things Chinese with retro chic and allure and making China a top tourist destination.

"Coming to China was easy - I wanted to make and save money because everything here is so much cheaper than in Korea," says Piao Zheng Shu, who works for the South Korean corporation Ssangyong in Beijing. "But leaving China won't be that easy. I really felt like I had come home - life is relaxed and simple and I enjoy myself." Piao's feelings about life in China, which manages to retain a somewhat leisurely pace despite the high-tech ambitions of its leadership, illustrate a growing affinity South Koreans feel for China's economic and cultural revival, although suspicion still shrouds the two nations' political relationship.

"Koreans feel quite intrigued with China," says Minkwoon Yoon, a 28-year-old office worker in Seoul. "There are a lot of energy and opportunities in the country and if one speaks the language it seems that it is easier to succeed in China than here."

More than 300,000 South Koreans are now long-term residents in China, and the country has become one of the top destinations for Koreans traveling to study overseas. Nearly half of last year's foreign students in China came from South Korea. Most big cities in China now have a South Korean neighborhood, like the Wangjing residential complex in Beijing, where a proliferation of Korean restaurants and saunas has given character to otherwise featureless clusters of high-rises.

The proximity of China's booming economy is an advantage South Korean companies have rushed to capitalize on, by investing more than US$26 billion since the two nations re-established diplomatic relations in 1992. Nowadays South Korean brands are ubiquitous. The offices of China's largest state bank, the Bank of China, are equipped with Samsung flat-screen computers; the new taxi fleet of the capital - geared to meet the needs of the Beijing 2008 Olympic Games - is made up of Hyundai cars, and many modern urbanities choose the sleek modern designs of LG air conditioners and microwaves.

As increasing political friction between China and Japan threatens to have a chilling effect on booming trade between the two neighbors, South Korean companies have pushed ahead and overtaken Japan as the third largest investor in China, behind Hong Kong and Britain. Last year, South Korea's foreign direct investment in China rose to $6.3 billion - more than twice its registered investment in 2002, according to the Korea International Trade Association (KITA).

But the scope of China and South Korea's blossoming friendliness far exceeds trade links. The Korean current, or han liu as it is known in Chinese, has permeated pop culture and become a measure of "cool" for hip Chinese youngsters. In many areas like online games, South Korean makers already dominate the Chinese market. "The legend of Mir II", developed by Korean company Wemade, has been the most popular online game in China since it was introduced in 2000.

In fashion too, Chinese girls are now looking for inspiration to their neighbor, having realized that South Korea's outfits with their cute cuts suit their Asian physique better than European brands. "My business is thriving," says Song Chun, a trade woman whose boutique in Beijing Jiayi market sells Korean fashion clothes. "I have to make the trip to Seoul to buy stuff more often that I used to do few years back."

If the "Korean wave" has become a big trend in Chinese pop culture, the richness and variety of China's ancient heritage is drawing more South Korean visitors than ever. Last year, some 2.8 million South Korean tourists visited China. In comparison, the United States attracted only 700,000.

"I was amazed at the respect South Korean students have for Chinese language and culture," says Professor Dong Hongli, a lecturer in Chinese classical language at Beijing University who spent two years teaching in South Korea. "In a way, they [South Koreans] have preserved some things better than us. For instance, their shuyuan, or classical academies, are a treasure long lost to China but nevertheless, Koreans feel deeply for the common origins of our both cultures," Dong added.

The imperial system - created by China's first emperor Qin Shi-huang in 221 BC - with its civil service, ideological examinations, wealth, power and durability over the centuries became a model not only in Korea, but also Japan and Vietnam. Although Korea retained its independence and monarchy for years, it operated within imperial China's sphere of influence, submitting tribute and copying some Chinese institutions. Both countries share the same respect for the Confucian school of thought.

But the brand of virulent nationalism among many Chinese that has been nurtured by the Communist Party, and China's long history as the region's hegemon, make Beijing also feared by its neighbor. Unlike China's ideological alliance with the communist regime of North Korea, which dates back to the early 1950s, Beijing's relationship with the South is newer and more fragile. The eruption of sporadic wars of words underlies the suspicions harbored by both countries, which battled each other in the Korean war five decades ago.

Last year the two countries crossed swords over the history of Koguryo, an ancient kingdom that spanned the current China-North Korea border for about 700 years. Both nations laid claim to the origins of the kingdom and asked the United Nations Educational, Scientific and Cultural Organization (UNESCO) to award it the prestigious title of World Heritage Site under their own patronage. The crisis was eventually papered over after weeks of diplomatic negotiations, and the World Heritage Committee declared Koguryo a joint world heritage site for both countries. However, a new potentially noisy clash might be in sight as China draws up its first national list of "intangible cultural heritage" items to be submitted to UNESCO for recognition.

Beijing intends to include the Dragon Boat Festival, a lunar holiday on the fifth day of the fifth month celebrated by boat races in the shape of dragons, as one of its unique folk festivals. But South Korea celebrates this traditional festival too and has added a lot of local color to its rituals. Fears about the other side's nationalism go both ways: South Korea's defiance in handling disputes about its historical and cultural heritage has made China worried about rising Korean nationalism.

When earlier this year Seoul decided to change its Chinese name from "Hancheng" - which literally translates to "Chinese city" - to "Shouer", a phonetic transliteration of Seoul, the decision sparked intense speculation on Chinese Internet forums. Some Chinese accused South Korea of "extreme nationalism" and seeking to obliterate Korea's Chinese heritage. The intensity of speculation prompted the South Korean Ambassador to China, Kim Ha-Jung, to step out in May and publicly deny that the name change had any relation to cultural disengagement with China.

(Inter Press Service)


South Korea and the US, 60 years on (Jun 1, '05)

China shock for South Korea
(Sep 11, '04)

China-Korea truce in ancient kingdom feud (Aug 25, '04)

Another (Asian) look at China-Korea ties (Aug 14, '04)

Sino-Korean relations: lessons in antiquity (Jan 6, '04)



 
 



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